About us

About Us

We are the manufacturers, suppliers and exporters of these products. They are directly sourced from our home grown farms & factories.

We are active in various fields from Agriculture to Food processing. Affinity Trading is mainly engaged in production, processing and export of fresh fruits and vegetables.

We at Affinity emphasise on PRODUCT QUALITY. We build trust through exceptional performance and a very cost effective strategy. Our products are commercially viable. Our products are carefully selected from best manufacturers around the world. Each product goes through experts hands to ensure the ultimate satisfaction and confidence to the end users.

The core values of a company define the way it will work and shape its future.

We take great pride in our impressive core values, which have the support of a skilled management and trusted industry experts. The core values of our enterprise are as follows:

Our Compliance To Standards

When dealing in vegetables and fruits, one needs to focus on their freshness the most. Sometimes, even the slight discrepancies in the quality may cause harm to the health of general public. This is the reason, it is our prime responsibility to keep a track of what leaves the facility. At all times, the collection of Fresh Bananas, Grapes, Red Onions, etc. is acclaimed nationwide for its perfect compliance with the set standards of the industry. The team working at our enterprise always conducts stringent tests on our final batches, in order to confirm such seamless compliance.

Mission and vision

Mission

Striving to meet the increasing and diversified demands of the customers. 
Providing quality products & reliable services and sourcing from reputed manufacturers.
 Becoming professional marketing partner for our principals to meet the objectives of sales, market information, and customer service. 
Being the preferred supplier of our customers, with our products exceeding their quality requirements.
 Giving timely information to the customers regarding trends of the market dynamics.
 Harnessing the creative energies of all our staffs through team work, develop and a transparent work environment policy.

Vision

Affinity envisions of providing value addition to its people, customers, community and the nation as a whole through innovative products and quality service.

Quality Assurance

As the trading company, we examine and manage manufacturers and suppliers to make sure they provide quality, safe and secure products, which we then deliver to customers.

Founder's message

“I would like to take this opportunity to thank our partners, bankers and government authorities for investing their faith and confidence in Affinity. I would also like to express my gratitude to our consumers for the patronage they have shown for our products. We aim to earn your continued trust every day. Finally, our sincere appreciation to our employees for the hard work and commitment they have demonstrated throughout another successful year.
As we move ahead in our journey, we shall continue to work diligently to take this company to greater heights.”

Mr. Anuraag Sengar
Founder/CEO

Why choose us

We at Affinity emphasise on PRODUCT QUALITY

FRESH AND NATURAL

Our well studied methods of harvesting, Post harvest treatments, cold storage chain and efficient logistics allows us to deliver fresh and natural produce to the end consumer.

FOOD SAFETY AND QUALITY ASSURANCE

We take highest care when it comes to food safety and quality checking thought all the process.

TRANSPARENCY AND TRACEABILITY

We maintain total transparency and traceability in all the processes from farm to fork that is from harvesting, packaging, Logistics and delivery.

EXCELLENT SERVICE RECORD

We always thrive for highest customer satisfaction which lead us to achieve excellent service record.

4/5

4.8

Our average customer rating is 4.8 / 5 based on 2.549 reviews

What Our Customers Say

"If we were to summarize how Affinity is unique in one word, it would be proactive. We have been very impressed with the level of service received. They have been attentive and aware of our operation's changing needs. Affinity continues to add value to our partnership by taking the time to listen to our needs and deliver product that fits within those expectations. Their customer service has enabled us to choose the best equipment for our operation so we can ultimately wow the guest."
"Affinity offers a fantastic range of products. From accessible to top end, the quality is always spot on. They always accommodate for fast delivery even if the stock is not in town. Their sales representatives are extremely professional individuals and their customer service is second to none. Today, our group uses Affinity as one of its main supplier."
We are very proud to be serving globally.
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